Avatar: The Way of Water continues to bust those blocks at the box office. James Cameron's ambitious and epically staged Avatar sequel throws us into the next chapter of his epic sci-fi saga, plunging us underwater with the Metkayina tribe and taking our breath away in the process.
Avatar isn't just a movie, it's an experience that demands the biggest, boldest and most spectacular big-screen presentation possible. Whether you've already seen the movie multiple times or have yet to make the trip, here are all the ways you can enjoy the movie at Cineworld.
1. IMAX
Director James Cameron pushes the boundaries of performance capture technology even further in his Avatar sequel. Be engulfed by, and immersed in, Cameron's pioneering vision by witnessing Avatar: The Way of Water in IMAX and IMAX 3D at Cineworld.
Avatar was filmed with an IMAX-certified Sony CineAlta Venice 3D camera reports Forbes, in other words, a digital camera that meets IMAX standards for resolution and image quality.
IMAX's remastering process, dual projection and perfectly tuned surround sound will transport you to the extraordinary world of Pandora. IMAX brings to life the planet's flora and fauna, heroes and villains, and remarkable, teeming aquatic environments.
Don't take our word for it. Watch the following video in which the movie's young stars, including Jack Champion (Spider), are blown away by Avatar in IMAX 3D at Cineworld Leicester Square.
2. 4DX
Don't just watch Avatar. Feel every facet of our heroes' odyssey from your Cineworld seat and embark on a viewing of the movie in 4DX.
4DX, only available at Cineworld cinemas in the UK and Ireland, is a unique multisensory experience that deploys motion-assisted seats, which move in time with the action. Combine this with water, wind and scent effects and your Avatar viewing is invested with a tactile and profound life, helping you to feel the underwater ripples and above-water breezes of Pandora.
In the following video, Olympic gold medal-winning swimmers Alice Dearing and Matt Richards discover the way of water in 4DX, IMAX and ScreenX. Take a look to discover their awed reactions.
3. ScreenX
State-of-the-art ScreenX technology uses up to 12 additional projectors to extend the film onto the side walls of the auditorium. This results in an atmospheric, 270-degree extravaganza that surrounds you in your seat.
What better way to be overwhelmed by the scale and majesty of the Avatar sequel? Feel surrounded by every detail of the gorgeous Pandoran landscape from the creatures to the characters and the foliage.
Then there are the underwater sequences. Cameron and his cast and crew went the extra mile to craft a truly seamless CGI landscape, and ScreenX elevates the all-encompassing sense of wonder.
Find out more about Avatar: The Way of Water in ScreenX in the following clip.
4. Superscreen
Be enveloped by that seemingly endless Pandoran horizon and upgrade from widescreen to Superscreen. The format uses a massive, wall-to-wall screen and Dolby Atmos Sound, combined with premium seating and dual 4K laser projection.
Want to know more? Our good friend Daniel Layton is here to explain all things Superscreen in our info-packed teaser.
5. ViP
ViP is yours to enjoy at selected Cineworld cinemas across the country, so make an Avatar-themed evening of it. Take advantage of complimentary dining and access to our exclusive lounge 45 minutes prior to the start of the movie. Indulge in unlimited snacks and drinks and recline in our luxury seats as the breathless Avatar action plays out in front of you.
Daniel Layton discovers the luxurious nature of Cineworld ViP in our fun behind-the-scenes sneak peek.
How will you choose to watch Avatar at Cineworld? Click here to book your tickets for Avatar: The Way of Water and let us know what you've got planned by tweeting @Cineworld.
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